Teachers bite back against Le Crunch apples promotion in schools
November 21, 2008 by niallsmyth · Leave a Comment
Le Crunch promotion in schools is back. The scheme designed and managed by Real Event Solutions, a company who helps companies create brand awareness in the classroom have re-issued the Le Crunch campaign. 
In the scheme, school children must design a poster proclaiming the greatness of Le Crunch apples. The winning poster is then used as an advertising tool in Dunnes Stores and the school win prizes. The campaign even goes as far as trying to bribe teachers with holidays to get their children to participate.
ICT in schools being outsourced to private firms?
September 15, 2008 by niallsmyth · Leave a Comment
Information and Communications Technology, a key area integrated across many of the primary curriculum subjects, is being outsourced to a private commercial company “Futurekids” at significant cost to parents in some schools around Ireland.
It has come to the attention of the Campaign for Commercial Free Education that children are being charged in the region of €50 per term in some schools to avail of the computers and technology programmes offered by Futurekids.
Commercial magazine uses school children to target parents
September 11, 2008 by niallsmyth · Leave a Comment
A new commercial magazine, produced by the “market-leading family media group” called Ireland4kids has been launched in the Republic of Ireland, aimed at “parents of primary school-aged children “and aiming “to provide parents with useful information on education, health, parenting, entertainment and fun things to do for all the family”.
Food Company joins in the commercial Rat Race
April 10, 2008 by niallsmyth · Leave a Comment
The multinational company Unilever, who in the past brought such dubious school schemes as Domestos “Germcatcher”, have now imported a scheme they run in the UK to Ireland.
Computers, Sports, cooking…What next?
The Flora Cooking with Schools Scheme, which claims to “help put healthy eating at the
heart of the
Schools are taking a stand against commercial exploitation of children
April 10, 2008 by niallsmyth · Leave a Comment
One of many schools, Sacred Heart NS, Newbawn in Co. Wexford have a proud policy against commercial exploitation in their school. The Campaign for Commercial Free Education commend school’s like Sacred Heart for taking such a stand and encourage others to do so.
To read more on Sacred Heart NS policy on commercialism click here.
Computers and schools
March 23, 2008 by niallsmyth · Leave a Comment
ARE IRISH schools, already struggling with large classes and a shortage of funding, being left behind in the technology revolution?
