Supervalu forced to defend its exploitative schools campaign

February 26, 2008 by Joe Fogarty · Leave a Comment 

SuperValu has been forced to defend its exploitative Kids in Action campaign claiming that the scheme is designed to get primary school children more involved in, active play and healthier food options.

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INTO Oppose Collection of Vouchers in Schools.

February 26, 2008 by Joe Fogarty · Leave a Comment 

The Irish National Teachers Organisation, the largest teachers’ union in Ireland, has encouraged its 34,000 members not to participate in supermarket Voucher collection schemes. General Secretary John Carr said “Schools should be free from proof of purchase incentive schemes. The presence of voucher collection boxes, ‘target charts’, promotional posters and letters of appeal for vouchers is unacceptable advertising in schools.”

See RTE News coverage of Kids in Action launch and INTO criticism.

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New schools pay to get rid of snack machines

February 18, 2008 by Joe Fogarty · Leave a Comment 

A NUMBER of newly built schools trying to enforce healthy eating have been forced to pay compensation to developers to remove vending machines, according to the Sunday Independant.

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Alternatives to Tesco “Computers for Schools”….

February 18, 2008 by Joe Fogarty · Leave a Comment 

NI schools to receive 20,000 laptops (From SiliconRepublic)

Every school in Northern Ireland will receive brand new laptops before June 2008 under a new programme being rolled out by the Department of Education.

Click here to read the full story. cpute-pic.jpg

Voucher Schemes - The Spin and the Substance.

February 16, 2008 by Joe Fogarty · Leave a Comment 

Michael Clifford of the Sunday Tribune on the economics of in-school voucher schemes.

Read “Adding Super Value to our Kids Future” (13 Jan 2008)

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No SuperValu for Schools in PE scheme.

February 10, 2008 by Joe Fogarty · Leave a Comment 

Education campaign condemns SuperValu P.E. promotion in schools as “Kids in Advertising”.

As the crisis over school funding deepens, the Campaign for Commercial-Free Education has strongly criticised SuperValu’s “Kids in Action” promotion, launched today, for exploiting this underfunding for the own commercial gain.

Describing the multi-million euro scheme as exploitative, self-serving and discriminatory, the Campaign rubbishes the claim that primary schools receive any “Free” Sports Equipment. Read more