Gym’s ‘figure analysis’ angers parents and school principals

September 16, 2008 by Joe Fogarty · Leave a Comment 

RTE news on 15th September reports that a Dublin gym has been criticised for inviting primary schoolgirls as young as 12 to become members.

Once again, the risks of unregulated commercial marketing within schools are exposed as a children are targetted and asked to attend “figure analysis” sessions.

To view the report by Sandra Hurley please click here.



ICT in schools being outsourced to private firms?

September 15, 2008 by niallsmyth · Leave a Comment 

Information and Communications  Technology, a key area integrated across many of the primary curriculum subjects, is being outsourced to a private commercial company “Futurekids” at significant cost to parents in some schools around Ireland.

It has come to the attention of the Campaign for Commercial Free Education that children are being charged in the region of €50 per term in some schools to avail of the computers and technology programmes offered by Futurekids.

Read more

Commercial magazine uses school children to target parents

September 11, 2008 by niallsmyth · Leave a Comment 

A new commercial magazine, produced by the “market-leading family media group” called Ireland4kids has been launched in the Republic of Ireland, aimed at “parents of primary school-aged children “and aiming “to provide parents with useful information on education, health, parenting, entertainment and fun things to do for all the family”.

Read more

Awards for Commercial-Free Schools.

September 8, 2008 by Joe Fogarty · Leave a Comment 

CCFE and INTO certify Ireland’s first Commercial-Free Schools.

At a ceremony in the Teachers’ Club, Dublin on Friday 26th September, 13 primary schools from throughout Ireland were honoured and recognised for their stance in relation to commercial presentations in school. Pictured here is Miriam Jenkinson, Principal St. Patrick’s JNS, Skerries, Co. Dublin

Read more