Teachers bite back against Le Crunch apples promotion in schools

November 21, 2008 by niallsmyth · Leave a Comment 

Le Crunch promotion in schools is back. The scheme designed and managed by Real Event Solutions, a company who helps companies create brand awareness in the classroom have re-issued the Le Crunch campaign.

In the scheme, school children must design a poster proclaiming the greatness of Le Crunch apples. The winning poster is then used as an advertising tool in Dunnes Stores and the school win prizes. The campaign even goes as far as trying to bribe teachers with holidays to get their children to participate.

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Supermarket Voucher Schemes Exposed

November 18, 2008 by Joe Fogarty · Leave a Comment 

Writing in The Unsuitablog, Keith Furnish has published a series of articles analysing the way that school supermarket voucher schemes work in English schools.
There are three articles in the series, which can be read by following the links below:
Part 1: How They Work ( http://thesietch.org/mysietch/keith/2008/10/13/school-supermarket-voucher-special-introduction/)
Part 2: Greenwashing Children ( http://thesietch.org/mysietch/keith/2008/10/15/school-supermarket-voucher-special-greenwashing-children/)
Part 3: Winners, Losers and Fighting Back ( http://thesietch.org/mysietch/keith/2008/10/17/school-supermarket-vouchers-special-winners-losers-and-fighting-back/)

Against Commercialism in Education

November 5, 2008 by Mark Conroy · Leave a Comment 

Breaking the Barcodes
Breaking the Barcodes

Nov. 5th sees the world’s first attempted co-ordinated action against commercialisation in education (including against fees for education). So far, activists in 22 countries have signed up to have mass co-ordinated events. This essay seeks to look at some of the issues involved in commercialism in education.

Since we have not reached the level of commercialism in our schools that pervade an education system such as the American one, perhaps now is the time to begin the fight against the commercialism that is present, before it becomes too much to be countered.

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