Broadcasting Complaints Commission to Rule on CCFE Complaint
The Broadcasting Complaints Commission is to consider a complaint by the Campaign for Commercial-Free Education concerning a report on RTÉ’s news show News2Day (19 Nov 2008) about the “Doodle 4 Google” promotion in schools.
The complaint proposed that RTÉ’s coverage of this latest marketing promotion to target Irish schools was both commercially biased and lacking in objectivity or balance. RTÉ have rejected the complaint and the BBC will meet on 26th January 2009 to decide.
Read the complaint made by CCFE. Read the story »
Awards for Commercial-Free Schools.
CCFE and INTO certify Ireland’s first Commercial-Free Schools.
At a ceremony in the Teachers’ Club, Dublin on Friday 26th September, 13 primary schools from throughout Ireland were honoured and recognised for their stance in relation to commercial presentations in school. Pictured here is Miriam Jenkinson, Principal St. Patrick’s JNS, Skerries, Co. Dublin
Teachers bite back against Le Crunch apples promotion in schools
Le Crunch promotion in schools is back. The scheme designed and managed by Real Event Solutions, a company who helps companies create brand awareness in the classroom have re-issued the Le Crunch campaign. 
In the scheme, school children must design a poster proclaiming the greatness of Le Crunch apples. The winning poster is then used as an advertising tool in Dunnes Stores and the school win prizes. The campaign even goes as far as trying to bribe teachers with holidays to get their children to participate.
Supermarket Voucher Schemes Exposed
Writing in The Unsuitablog, Keith Furnish has published a series of articles analysing the way that school supermarket voucher schemes work in English schools. 
